I read a very interesting article recently on theatlantic.com about the evolution of the “artist.” We started out as craftsmen or artisans, back in the times of Shakespeare and Bach. We were apprenticed to master artists, we were middle to lower class, we were selling our wares.
We then moved into the period of artist as genius (albeit often a starving genius). After World War II, we institutionalized the arts, and the “professional artist” was born. Now, with the rise of independent labels and publishing and the influence of the internet, we are entering the age of the artist as entrepreneur.
In fact, the author of this article, William Deresiewicz, argues that “the artist” may soon be dead, replaced by “the creative,” because after all, anyone can now create, and we are ALL encouraged to discover our “art,” whether that is writing computer code or building new widgets or discovering a cure to cancer. Heck, I espouse that very notion in this blog.
This could explain why there is so much confusion right now. We’re talking about a seismic shift in how the arts “work” and how artists see ourselves. And I feel like I was one of the first to ride the cusp of the shift from professional artist to artist/entrepreneur, back when I self-published my first book in 2002 and then as I went on to build my business.
